The Honourable Gary Goodyear Celebrates Innovation in Digital Entertainment at CFC

CFC Accelerate

By CFC Staff July 08, 2014 15:00

On Tuesday, July 8, 2014, The Honourable Gary Goodyear, Minister of State for the Federal Economic Development Agency for Southern Ontario, and Don Valley West MP John Carmichael visited CFC to celebrate the success of CFC Media Lab's programs that support the further development of the digital entertainment cluster in southern Ontario, which were funded by FedDev Ontario.

“I congratulate the Canadian Film Centre for sharing their expertise and leading projects to strengthen local economic clusters in digital entertainment,” said Gary Goodyear, Minister of State for FedDev Ontario. “Our government, through FedDev Ontario, is proud to support entrepreneurs and businesses as they work with partners to bring new products and services to markets here and beyond our borders.”

One of CFC Media Lab's programs, ideaBOOST, provides Canadian entrepreneurs with the budget, tools, training, and mentorship needed to bring their innovative products to market. A number of products developed through ideaBOOST were showcased at the event, including The Incredible Tales of Weirdwood Manor by All Play, No Work, an iOS app for iPad that offers a unique interactive experience that is the future of digital storytelling; and Think Dirty®, an app that allows users to compare products as they shop by scanning the product barcode and Think Dirty® provides information on the product, its ingredients, and suggests cleaner options; among others.

“The Canadian Film Centre (CFC) is leading the charge on the digital transformation of Canada's entertainment industry,” said Slawko Klymkiw, CEO, Canadian Film Centre. “Working with our traditional partners in the entertainment sector and a new generation of technology and digital media companies, we help develop and bring their innovative digital entertainment products to market, improving their chances of success with audiences, investors, and partners. Our partnership with FedDev Ontario has secured our role as the hub of southern Ontario's digital entertainment cluster.”

Thanks to a $3.5 million investment from FedDev Ontario, 51 companies received support from CFC and were able to develop 50 new digital entertainment products and services, gaining 11 international awards, and 25 nominations. More than one third of the products and services developed through CFC Media Lab's programs were commercialized within 12 months post-project. The project also attracted 61 partners and collaborators from the business and not-for-profit sectors.