Mako Ads

Creator

Maxim Fishman, Yong-Eui Hong & Aiden Tierney

Related Programs

TELUS Interactive Art and Entertainment Program

Year

1999

Genre

Interactive website

Synopsis

Mako is an example of next generation, interactive, episodic/story based collectable advertising for the web. The user follows the journey of two people who fall in love and decide to meet. The episodes are delivered via rich, interactive video banner ads and are meant to be collected and traded. Truly a unique look at rich media advertising strategies.